Challenge

A leading telecom company with operations in 7+ countries needed a unified, automated way to track its international network performance. Existing methods were inefficient and inconsistent:

• Siloed KPI tracking: No consolidated view across regions.

• Manual reporting: Monthly reports were labor-intensive and prone to errors.

• Inconsistent standards: Countries used different formats and definitions, making comparisons unreliable.

• Delayed detection: Performance issues often went unnoticed until they became critical.

Solution

Automated Data Collection:

Robust ETL Pipeline:

Clean Data Warehouse: 

Consolidated storage using Google Cloud Storage and BigQuery ensured accuracy and consistency.

Centralized Dashboards:

Live Updates:

A secure service account pulled KPI data monthly from multiple sources.

Extracted, validated, transformed, and standardized data across regions.

Looker Studio dashboards delivered real-time KPI insights by country, category, and time period.

Looker Studio dashboards delivered real-time KPI insights by country, category, and time period.

We designed an automated, scalable performance monitoring system:

Impact

The system delivered measurable improvements across the organization:

• 70% reduction in manual work, freeing regional teams from repetitive reporting tasks.

• Faster decisions with real-time performance visibility and early detection of issues.

• Consistent, reliable data through standardized KPI definitions across all markets.

• Scalable monitoring supporting 7+ countries without additional infrastructure or maintenance.

“Monitoring telecom network performance across countries with real-time data and automated reporting.”